Category Archives: Marketing

It’s Called “Social” Media For a Reason

“Social Media is about the people! Not about your business. Provide for the people and the people will provide for you.” -Matt Goulart Let us not forget that the operative word in social media is “social”.  The people you are … Continue reading

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Social Media Will Dominate Small Business Marketing within a year

Many people are still trying to understand just what the heck Social Media is or how to use it for their own brand recognition. However, predictions are that “within 12 months, a full 82 percent of businesses will be using social … Continue reading

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Social Media Pack – Common Craft – Our Product is Explanation

By far Common Craft has some of the best videos demo around.  Still confused about just what Social Media is all about? Check out Common Craft’s “Social Media Pack” for all things social media from blogs and podcasts to social … Continue reading

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Filed under Business, How To, Marketing, Social Media, Social Networks, Twitter, Video

Socialtivity: Managing your online content

The power to define and control a brand or cause are shifting to the digital community.  More and more those of us in social media marketing are looking for powerful tools that will allow us to manage our content.  I … Continue reading

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Tweeting for United We Serve

How do you get the word out about nearly 200 AmeriCorps VISTAs (Volunteers In Service To America) being sworn in by the Mayor of New York City?  Well, you tweet it live on Twitter, of course.  As a Social Media … Continue reading

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Has the Internet Killed Magazine Publishing?

Has the digital space made magazine publishing obsolete? Yesterday we learned that VIBE magazine has shut down.  Its fall is mostly due to the economic recession that cut the advertising budgets of companies that normally advertised with magazines.  But clearly, … Continue reading

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It’s called Social Media but it’s all business now

Social Media is growing and individuals are flocking to social networking sites and now an increasing number of businesses are getting on board as well. So, what is social media? Wikipedia defines social media as “Information content created by people … Continue reading

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Is your Brand ready for the 21st Century?

I recently spoke at the MEAC (Mid-Eastern Athletic Conference) 2009 Professional Development Workshop to senior woman administrators, athletics, coaches, and Athletic Directors on the benefits of Social Media and the new age marketing techniques. Our agenda: “THE FIERCE URGENCY OF … Continue reading

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Filed under branding, Business, Conference, How To, Marketing, Social Media, Social Networks

How Twitter Will Change the Way We Live – TIME

Article By Steven Johnson Friday, Jun. 05, 2009 Continue reading

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Video Content is King in the Social Media

How we watch television and videos has changed forever.  Be it via your computer, on a mobile devise, or on IPTV (Internet Protocol Television) video content is King and it is impacting Social Media as well. Several digital platforms allow … Continue reading

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Filed under branding, Business, How To, Marketing, Social Media, Social Networks, Video